beScene Magazine: Sex & The City Takes Over Regal South Beach Cinema

Press Contact:

Christine Henry

MOD Media

SEX & THE CITY TAKES OVER REGAL SOUTH BEACH CINEMA FOR AN EVENING OF FASHION AND FILM!

Featuring A Sex & The City 2 Inspired Fashion Show

Who: MOD Media, Regal South Beach Cinema, Coco Babe, The Closet Boutique, Mizmi, and Wafa Saifi with hair and makeup by High Tech-Paul Mitchell.

What: In celebration of the Sex & The City 2 debut this week, MOD Media and Regal South Beach Cinema present an evening of Fashion & Film for Miami’s biggest fans! Guests who are screening the film Friday night on South Beach will be able to experience a first hand account of what happens backstage at a fashion show. Ticket holders will be able to observe 6 models receive hair & makeup looks leading up to the big show! In honor of the fabulous styles and creative looks from the film and its fierce characters, each boutique participating in the fashion show will be dressing their favorite designer! Coco Babe will dress Carrie Bradshaw, The Closet Boutique will dress Samantha Jones, Mizmi will dress Charlotte York, and Wafa Saifi will dress Miranda Hobbes with Paul Mitchell recreating the styles and hair dos of our favorite fashion mavens.

Where: Regal South Beach Cinema (2^nd Floor)

1120 Lincoln Road

Miami Beach, Fl. 33139

When: Friday, May 28^th, 2010

Hair & Makeup to begin at 5:30pm

Fashion Show at 7:00pm.

About Coco Babe

BE...A Modiste, CREATE...A Montage, IT IS...A Must, ALL THE WHILE.... Modest…. WE ARE.... COCOBABE www.cocobabeattire.com

About The Closet Boutique

The Closet Boutique is a style mecca for Florida fashionistas looking to expand their wardrobes without shrinking their wallets! Bringing heavy fashion influence from New York and LA to the streets of Miami, a visit to the store is like taking a step into a enormous, super chic walk-in closet with a guarantee that each piece has been hand-selected by stylist, owner and former fashion publicist, Loretta Armada. The store carries the season’s most up-to-the-minute trends including floral patterns, sweet pastels with new clothing shipments arriving weekly.

About Mizmi:

MIZMI clothing and accessories is an exclusive fashion label from Miami that has rapidly become a trademark for it's impeccable detail and bold fabrics. Influenced by her Peruvian culture and the MIAMI lifestyle where she grew up, owner Danittza Zimic designs for the sophisticated and modern woman of today. Each design is handcrafted and produced in U.S. to ensure both quality and satisfaction. Maintaining a feminine flair, MIZMI features Charmeuse Silk, Silk Jersey, Chiffon and handpicked imported applications. Expected in 2010, MIZMI will launch a new Resort & Swimwear line. MIZMI is sold in select boutiques guaranteeing exclusivity to all MIZMI clientele. www.shopmionline.com

About Wafa Saifi:

Wafa Saifi's eponymous fashion label. Wafa Saifi's philosophy has always been to emphasize a woman’s sensuality and femininity through refined and sophisticated clothing that maintains a youthful edge. It speaks to women who enjoy clothing that is comfortable and easy to wear while still maintaining a certain glamour quotient. The collection incorporates a juxtaposition of hard, structured elements with soft, fluid ones that create a masculine-feminine duality. The Wafa Saifi collection is all about indulgence; whether it be through the ultra-luxe fabrics draped across the body or the rich embroidery.

About Hitech-- Paul Mitchell

At Hi-Tech the School of Cosmetology, we believe that education is an adventure, and the learning experience needs to be fun. When visitors tour our campus, they notice something different—a positive learning environment everywhere they look and a culture that inspires confidence and success. Our learning community provides Future Professionals with the opportunities to develop essential skills while exploring their talents, passion, and creativity. Paul Mitchell School instructors—we call them “learning leaders”—are trained to draw out the artist in every student and prepare them to compete in the real world. Rather than concentrate only on the basic training needed to pass state licensing board exams, Paul Mitchell Schools provide a well-rounded lifestyle education. Our experienced staff members are specially trained to help Future Professionals explore all of their creative and professional possibilities.

Visit www.hi-techtheschool.com

About MOD Media:

MOD Media LLC. is a full service public relations and special events firm based in Miami, FL. MOD Media is dedicated to representing brands in all aspects of the entertainment industry; such as Fashion, Beauty, Hospitality, and Corporate clients. MOD Media works diligently to meet the needs of their clients, and guarantees successful execution to all press and media outlets. MOD Media is a partnership between two talented young professionals and sisters, Jennifer & Christine Henry. These two accomplished females have combined their skill and knowledge to produce impeccable high profile events as well as extensive media representation for their clients. www.modmediamiami.com